The Adaptifyed system for monetizing downloadable files is covered by U.S. patents: US9451011B2, US14318109, US15243350, and pending application: US20150007256A1.
Online advertising is broken | Baker On Tech

Online advertising is broken | Baker On Tech

Phil Baker is singing to the choir on this particular subject. To me, one of the worst purchases that Google made was DoubleClick.  They moved away from content relevant ads to ads that follow users around the web, hounding us, and creating such obnoxious online...
Getting Lean with Ad Tech

Getting Lean with Ad Tech

The following article by Scott Cunningham of the IAB (Internet Advertising Bureau) takes a look at the mistake the online publishing industry has made by overloading sites with advertisements. Have we messed up to the point that it’s unfixable? I suppose time...