Adapt & Thrive!

the ADAPTifyed blog

Online advertising is broken | Baker On Tech

Phil Baker is singing to the choir on this particular subject. To me, one of the worst purchases that Google made was DoubleClick.  They moved away from content relevant ads to ads that follow users around the web, hounding us, and creating such obnoxious online...

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Getting Lean with Ad Tech

The following article by Scott Cunningham of the IAB (Internet Advertising Bureau) takes a look at the mistake the online publishing industry has made by overloading sites with advertisements. Have we messed up to the point that it’s unfixable? I suppose time...

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The Next Silicon Beach…

This article by Andrew Khouri appeared in the LA Times. It features some of the teams that I work with at UCI Applied Innovation. They are amazing founders, such as Soheil Divani’s O2Free, Nick Mangano’s SketchTogether.com, The Bulletin by Esosa Agbonwaneten, and of course our company: Adaptifyed.

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Design in Tech Report Gives Design Founders Top Marks

Admitting my bias since I’m a “designer and technology” Founder, I enormously thrilled by the 2015 report on Design in Tech. According to this new report from John Maeda of Kleiner Perkins Caufield & Byers, Silicon Valley, designer-lead companies are some of the most profitable and successful.

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Advertising Glossary